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Halloween: A Potent Instrument for Cultural Diplomacy

Victor Gotevbe by Victor Gotevbe
October 31, 2023
Reading Time: 3 mins read
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Halloween: A Potent Instrument for Cultural Diplomacy

Credit: istockphoto

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Today, the United States of America joyously observes Halloween, a widely celebrated occasion that unites people across the nation. Across the country, individuals exchange gifts, adorn their surroundings with decorations, and participate in entertaining “trick or treat” events. Children roam the streets in pursuit of candies and pure enjoyment.

Young kids trick or treating during Halloween Credit:

Halloween’s significance extends far beyond national borders and cultural boundaries. This worldwide festivity invites people of all ages to unite, don costumes, have a blast, and revel in the eerie aspects of existence. Beyond its mere entertainment value, Halloween emerges as a potent instrument for cultural diplomacy.

Cultural diplomacy entails cultivating relationships and fostering cross-cultural comprehension through the exchange of ideas, values, and customs. Halloween offers a unique opportunity for individuals from diverse backgrounds to assemble and gain insights from one another.

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The preceding year witnessed the U.S. Embassy in South Korea orchestrating a Halloween soirée for both Korean and American students. The event featured conventional American Halloween customs like “trick-or-treating” and costume competitions. Simultaneously, it showcased Korean cultural activities, such as hanbok (traditional Korean attire) fittings and K-pop dance lessons. This gathering proved to be a success, aiding in the advancement of mutual cultural understanding between Korean and American students.

Credit: istockphoto

Similarly, in 2022, the Canadian Embassy in India hosted a Halloween gathering for Indian and Canadian students. The event integrated traditional Canadian Halloween practices like apple-bobbing and costume parades, along with Indian cultural activities such as mehndi (henna art) applications and Bollywood dance tutorials. This celebration, too, achieved great acclaim and contributed significantly to enhancing cultural consciousness between Indian and Canadian students.

Recently, the German Embassy in Brazil played host to a Halloween gathering for Brazilian and German students. The occasion showcased classic German Halloween pursuits, including pumpkin carving and storytelling. It also featured Brazilian cultural activities, such as capoeira (Brazilian martial art) demonstrations and samba dance lessons. This convivial gathering remarkably fostered international friendships between Brazilian and German students.

Halloween celebration in Brazil Credit: Rioandlearn

Furthermore, Halloween’s role in cultural diplomacy extends beyond these instances. Numerous embassies and cultural centers worldwide organize open-to-the-public Halloween events. These events encompass a rich array of cultural activities, encompassing traditional culinary delights, melodious performances, and vibrant dance displays. Halloween also serves as a vehicle for educating youngsters about diverse cultures. Many schools worldwide arrange Halloween events aimed at teaching children about the varied manners in which Halloween is observed across the globe.

Halloween stands as a powerful tool for cultural diplomacy, appealing to individuals of all ages and backgrounds. It encourages people to unite and relish life’s lighter side while offering valuable insights into different cultures. By leveraging Halloween to promote cultural diplomacy, we take strides towards constructing a more compassionate and harmonious world.

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Tags: cultureDiplomacyHalloween
Victor Gotevbe

Victor Gotevbe

Publisher/ Editor-in-Chief
Member, The National Press Club

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